Partial Match
When Partial Match is enabled, the plugin matches keywords even when they appear as part of a larger word or in a different grammatical form.
Example
If your focus keyword is « robot », with Partial Match enabled, the plugin will also match « robots », « robotics », and « robotic ». With Partial Match disabled (word boundary mode), only the exact word « robot » surrounded by spaces or punctuation will match.
When to enable it
Partial Match is useful for languages with rich inflection (plurals, verb forms, case endings). It increases the number of links created across your site.
When to disable it
Disable it when you need precise anchor text control. For example, if « car » should not match « carbon » or « scar ».